Design Thinking (Harvard Business Review) - Tim Brown, Harvard Business Review

Design Thinking (Harvard Business Review)


  • Release Date: 2008-06-01
  • Genre: Affaires
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The CEO and president of IDEO writes that when designers are involved from the very beginning of the innovation process, startling new ideas can result - as a U.S. health care provider, a Japanese bicycle components manufacturer, and a system of Indian eye hospitals learned.
This article was first published in the June 2008 issue of Harvard Business Review.